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Performance Analyst

As the industry pioneer behind Content Performance Marketing, BrightEdge has thoroughly redefined the concept of search engine optimization (SEO) by developing an award-winning platform that precisely measures and optimizes marketing content across online channels. Our cloud-based platform is powered by big data analysis that allows our customers to plan, optimize, and measure campaigns based on real-time content performance. BrightEdge has emerged as the leading international provider of cloud-based SEO Enterprise solutions due to its dynamic and results oriented entrepreneurial culture. 

BrightEdge is looking for an Performance Analyst to join our R&D team. The ideal candidate will be passionate about leveraging data and analytics along with iterative testing to drive success to marketing organizations. The successful candidate thrives in a fast paced, data-driven environment and enjoys wearing multiple hats. 
This is a role that will work with Product, Business Operations, Customer Success, and Integrations teams to test efficacy of SEO concepts and methodologies to help us isolate how best to drive performance to our customers. 
Core Responsibilities 
  • Evaluate customer data sources to build efficient methods and apply technologies to streamline processes with the intention of increasing retention rate 
  • Maintain a customer-centric focus by striving to be a domain and product expert through data, and ensure that your team has access to data to make decisions 
  • Own the comprehensive analysis of data keyword data and compile daily performance reports to actively seek new solutions  
  • A/B testing: Measure, monitor, and improve real SEO concepts on brand name websites that millions of people engage with daily 
  • Run queries on databases and organize, analyze and interpret data to explain test results, trends, and anomalies  
  • Optimize existing content through internal linking 
  • Conduct ad-hoc SEO tasks, data analysis, and reporting as requested 
What it Takes to Be Successful 
  • No experience is required, but we're looking for someone who is willing to roll-up their sleeves and actively learn and grow in this role 
  • GPA of 3.5 and above 
  • Proven organizational skills and the ability to prioritize and work well in an environment with competing demands 
  • Effective project management skills with the ability to prioritize and work efficiently with minimal time wasted 
  • Motivated self-starter with a high capacity for learning and adapting in an agile environment 
  • Eager and proactive in managing tasks and projects to deliver while working in cross functional teams 
  • Demonstrated ability to zero in on critical details with complete accuracy and attention 

Benefits & Perks 
3-month contract to hire; full time opportunity is contingent on performance 
Competitive Salary with Stock Options 
Medical / Dental / Vision Insurance / PTO 
Team networking, social events, Friday company lunches 
Release celebrations every 5 weeks 
Fully stocked kitchens 
Comfortable working spaces